Why follow-up fails (and how to make it not)
Most organizations don't have a follow-up problem — they have a follow-through problem. Here's what that means, and what to do about it.
Read articleWriting on automation, church technology, notary automation, customer engagement, communication, and the systems that help organizations serve people more consistently.
Most organizations don't have a follow-up problem — they have a follow-through problem. Here's what that means, and what to do about it.
Read articleTechnology can't pastor people. But it can help make sure people don't get overlooked. A practical look at where the line is.
Read articleSpeed and consistency in lead follow-up matter more than most notary businesses expect. A look at why, and how to make it repeatable.
Read articleAutomation doesn't have to feel robotic. A few principles for building outreach that people actually want to receive.
Read articleThe difference between a campaign you run once and a system that runs every time — and why it matters for growing organizations.
Read articleStaying connected shouldn't only happen on the important days. How thoughtful, scheduled touchpoints change relationships.
Read articleAs we publish practical notes on automation and engagement, we'll share the most useful ones. Reach out and we'll keep you in the loop.